jump to navigation

Publisher-Library Feud over E-Books Heats Up October 1, 2012

Posted by Bill Rosenblatt in Law, Libraries, Publishing, Rights Licensing, United States.
trackback

The US trade associations for public libraries and book publishers exchanged heated words last week regarding the growing impasse over e-book lending.  The American Library Association’s (ALA) newly-installed president, Maureen Sullivan, issued an open letter to trade publishers such as Simon & Schuster, Macmillan and Penguin demanding that they license e-books for digital lending.  The Association of American Publishers (AAP) issued a response saying, in effect, “Sorry, our hands are tied.”

An article I wrote last year explains the legal background of this issue.  Thanks to a legal doctrine known in the US as First Sale, libraries can buy print books and lend them without permission from publishers.  But because First Sale doesn’t apply to digital downloads, libraries must get licenses from publishers to acquire e-books for lending.  Thus some of the major trade (consumer) book publishers are refusing to license e-books to libraries or are placing restrictions on lending terms.

But that’s not all.  E-book technology is also enabling companies like Amazon to supplant some library functions in the private sector, while indie authors and publishers are likely to increase giveaways of their content in digital form, in hopes of exposure.  More and more people are reading digitally, while libraries may face a future of lending hardcopy books only.  Library patrons will lose, and it’s far from clear that any (legal) private-sector function will completely fill in the gaps.

The good news is that public libraries are finally waking up from the what-me-worry stance they appeared to affect a year ago; Digital Book World says that Sullivan’s “open letter” was borne out of libraries’ frustration about the way things are going.

The bad news is that this situation is going to get worse before it gets better… if it ever does.

The problem with “open letters” is that they are often tacit admissions of powerlessness.  Sullivan’s open letter is primarily an attempt to explain the value proposition of libraries to publishers.  Yet that aspect of it contains little that publishers haven’t heard before.  It also attempts to convince publishers that they, together with libraries, have a special role in society to spread information and culture that they must maintain.  This aspect of it is likely to fall on deaf ears.

The heart of the problem is that libraries aren’t comfortable acting like businesses, while the major publishers are.  Yet libraries are being forced into discussions with publishers about business terms instead of relying on laws like First Sale.  Many library people find such discussions distasteful or distracting, because they believe (rightly) that theirs is a greater mission than being a “channel” for publishers.  Moreover, the reality is that such discussions are unlikely to lead to satisfactory conclusions for libraries.

Library gurus such as Robert Darnton of Harvard have suggested innovative models for libraries and e-books.  It’s possible that as wireless broadband and connected devices become more pervasive, publishers and libraries may be able to come to some arrangement that involves licensing e-books for time-limited cloud-based reading, instead of relying on downloads of DRM-packaged e-book files as they do now.  But if publishers require that such deals reflect libraries’ true value in book sales, then the numbers may well come up short for libraries.  They can argue (again, rightly) that they help publishers sell books in general by promoting reading, but it’s hard to quantify that benefit sufficiently.

The AAP’s don’t-look-at-us response to the ALA open letter is at least honest.  Trade associations already labor under constant antitrust restrictions.  Not for nothing does every trade association meeting begin with what lawyers call an “antitrust benediction” warning participants not to say anything that could be interpreted as collusion; talks I give at trade associations’ events have to be scrubbed by their antitrust attorneys.  Furthermore, the Justice Department’s recent investigations into collusion with Apple over e-book price-setting have made it even more for difficult for publishers to collaborate, whether under the AAP banner or otherwise.

Publishers’ lack of ability to agree on library lending terms will only lead to more and more confusion and complexity for libraries and their patrons.  In fact, publishers may be loathe to work together to create a workable solution for libraries precisely because it could backfire: if the ALA doesn’t like the terms on offer, it could sue on antitrust grounds.

Libraries may have better luck on the legal front than with technology or business terms.  As I have explained, getting First Sale to apply to digital content in general (so that anyone can lend, sell, or give away lawfully obtained digital content) is virtually unthinkable.  Yet it might be possible to get Congress to pass a narrower change in the law — specifically to Section 108 of the Copyright Act — that would give lending libraries statutory licenses to lend digital content without affecting First Sale rights in general.  It remains to be seen whether the political climate in Washington could entertain such legislation, but it may be libraries’ best hope of survival in the e-reading age.

Comments»

1. John Erickson (@olyerickson) - October 2, 2012

Thanks again Bill for another interesting and provocative posting!

As usual I agree with you! The root of any solution to the Library e-book dilemma lies on the “legal front,” with tactical changes to Section 108 of the Copyright Act. As you’ve noted, any attempt at partial solutions like trying to extend the First Sale doctrine to e-books is hopeless, for both business and technical reasons.

A more sensible approach would be to extend Sec. 108 to include a statutory right for libraries to broadly lend the contents of e-book collections without per-book approval. DRM vendors like OverDrive would then “reify” the statute with rights models that appropriately capture the fine points of the delegation involved. Libraries would subscribe to broader catalogs of materials; fees would be based on overall usage across catalogs, not for specific works, the number of “copies” currently “out” on loan, etc.

What about compensation? Institutions like libraries and schools operate on fixed budgets, so any option other than fixed-rate subscriptions is hard to imagine; libraries and schools would pay for a certain amount of usage over the term of the license. Libraries could then work with vendors such as OverDrive to build “fair” patron models to (say) balance access, the e-book equivalent of limiting the number of renewals for in-demand books.

Copyright law has always evolved in response to new technologies and usage models, and it is time for libraries, publishers and technology providers to work together (to the extent possible) to advocate a beneficial change in the law, leveraging the best that the technologies have to offer.

Bill Rosenblatt - October 2, 2012

Thanks John. If you read one of my previous posts, you’ll see that I got quite specific about a narrow change in section 108 that would help libraries without opening the section 109 Pandora’s Box: “At a minimum, Subsection (f)(4) would have to be relaxed so that libraries may lend e-books even if the licenses they come with forbid this activity. This would be tantamount to a statutory license for libraries to lend e-books without explicit permission from publishers.” In other words, language could be inserted that allows libraries to acquire digital versions of copyrighted works under license and then lend them. To make publishers more comfortable, language could also be put in to require libraries to use “copyright protection systems within the meaning of Section 1201 of this Act,” or something similar that also covers cloud-based distribution, when lending digital works to patrons.

However, I start to disagree with you when it comes to compensation models. I may not be understanding your comment correctly, but you seem to be pushing for abandoning what Eric Hellman calls the “pretend it’s print” model and moving to some sort of compensation scheme based on limits on usage in general rather than limits on concurrent usage (i.e. limits on “copies”). If that’s the case, then this is where I see the two sides never reaching agreement and/or the numbers looking bleak for libraries. To say nothing of the difficulty libraries will have in trying to explain “Sorry, but too many people have already read this title [this year/month], so you can’t read it [right now]” to patrons. Pretending it’s print may be the most expedient way forward for the foreseeable future.

2. Publisher-Library Feud over E-Books Heats Up « Copyright and Technology | The Modern MLIS - October 2, 2012

[…] Publisher-Library Feud over E-Books Heats Up « Copyright and Technology. Share:Like this:LikeBe the first to like this. This entry was posted in Information Technology […]

3. Industry News – October 7 » RWA-WF - October 7, 2012

[…] Bill Rosenblatt is neither a librarian nor publisher but an expert on digital media technologies. He sees and explains both sides to the current impasse between librarians and publishers over e-book lending. […]


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 641 other followers

%d bloggers like this: